As the new year begins, Dior is ushering in a new era for its renowned Capture skincare collection, an anti-aging line that has been at the forefront of skin research for nearly four decades. The revamped range features two standout products—the Le Sèrum and Day Creme—powered by innovative OX-C Treatment technology. This new formulation is designed to activate oxygen and stimulate collagen production, targeting wrinkles and enhancing skin firmness.
In addition to the signature face creams, serums, and lotions, Dior has introduced two new concentrates: a Firmness Concentrate and an Anti-Aging Concentrate, providing more targeted solutions for those seeking intensive care. For those looking to create a personalized skincare routine, Dior Capture now offers curated duo sets.
To mark this exciting launch, Dior has enlisted Oscar-winning actress Charlize Theron as the new face of the Capture line. Theron, who has been a longtime friend of the brand since 2004, stars in a new campaign video, where she shares her perspective on beauty, stating, “Beauty to me is joy. It’s something you have inside you.”
Beyond her cinematic achievements, Theron has made significant contributions through her Charlize Theron Africa Outreach Project, which focuses on advancing health and education in Southern Africa. During the COVID-19 pandemic, she spearheaded the “Together for Her” campaign, advocating against gender-based violence and championing global vaccine equity in partnership with the Ford Foundation.
Theron’s multifaceted career, dedication to social causes, and embodiment of modern femininity align perfectly with Dior Capture’s renewed vision. Her strength, elegance, and confidence serve as a powerful representation of the reinvented skincare line, symbolizing empowerment and inner beauty.
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